Saturday 27 / September / 2025
Muscat: Floward, the go-to online flowers and gifts delivery destination in MENA and UK, is proud to launch Floward Future Coders, its latest initiative aimed at empowering the young generation with coding and digital literacy skills, in line with Floward’s 2025 ESG strategy and the United Nations Sustainable Development Goals (UNSDGs).
In partnership with leading coding academies across the region, Floward is offering around 100 scholarships for children and youth, providing hands-on training in coding and digital literacy. These programmes are delivered in collaboration with local institutions in each market to ensure maximum impact and accessibility. In Oman, Floward is working with RoboThink to bring this initiative to life.
Chairman and CEO at Floward, Mr. Abdulaziz B. Al Loughani said: “At Floward, we don’t just deliver gifts, we deliver opportunities. Floward Future Coders initiative is our way of turning vision into action, giving aspiring coders across the region the tools to innovate, create, and lead. This initiative reflects our commitment to investing in human capital, a core part of our ESG strategy. As a tech-driven company, we believe that empowering future generations is an investment in our own future.”
CEO at RoboThink Oman, Mr. Yousif Al Tamimy said: “We are honoured to partner with Floward in a heartfelt initiative to transform young lives. Floward’s generous sponsorship means that children who would normally not have access to our RoboThink in Oman are now able to join our STEM and robotics programs, opening doors to opportunity, creativity, and a future filled with potential. This partnership is more than support; it’s a powerful statement of belief in the dreams of Omani youth, and a shared commitment to nurturing a generation of thinkers, builders, and leaders.”
Interested students are encouraged to connect with their local partner institutions to learn about scholarships, programme updates, and rollout details. Each programme will follow the schedule set by the academy, offering students the chance to be part of the next generation of coders and innovators.
Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages last-mile same-day delivery to ensure the best customer experience.
Founded in 2017, Floward is the preferred online flowers and gifts destination in the MENA region that offers a wide range of fresh-cut flowers and a variety of accessories for every occasion. Floward procures flowers from the best farmers and growers around the world which are arranged by a team of florists and delivered to the customer through its last-mile delivery fleet.
