Tuesday 03 / February / 2026
Muscat: The Oman Business Forum and Partnership with the Private Sector Office at the Ministry of Commerce, Industry and Investment Promotion organised the first session of the "Tejarah Talks" initiative for 2026, titled "International Partnerships that Deliver Results."
The session was held on the sidelines of Oman Expo and International Forum at the Oman Convention and Exhibition Centre (OCEC).
The discussion addressed a methodology for tracking the trajectory of challenges by categorising partnerships into three primary pillars: regulatory frameworks, such as Free Trade Agreements (FTAs) and Comprehensive Economic Partnership Agreements (CEPAs); market access through distribution and logistics; and capital and capabilities provided through investors. The session aimed to examine the role of partnerships in expanding non-oil exports and investments in the Sultanate of Oman.
The session further focused on practical aspects related to ensuring market access, accelerating clearance and certification procedures, enhancing the reliability of dispute resolution, and developing risk-aware trade finance, ultimately aiming to agree on a clear implementation mechanism within 12 months.
The Tejarah Talks initiative is part of an emphasis on the importance of involving various segments of society in discussing and understanding issues related to the business and investment environment in the Sultanate of Oman, while fostering constructive dialogue regarding national economic developments.
The Tejarah Talks initiative aims to highlight inspiring and untold stories within the Omani business environment by providing an interactive platform for candid and constructive discussion on the issues, challenges, and opportunities of the national economy. This allows for the review of experiences shared by businessmen and entrepreneurs in the Sultanate of Oman, while discussing emerging economic challenges and opportunities in the fields of business and investment.
Additionally, the initiative seeks to stimulate a culture of innovation and positive risk-taking within commercial circles, build effective communication bridges between different generations and business sectors, and enhance the role of youth and women in the economic landscape. It also encourages forward-thinking in the fields of technology, the green economy, and creative industries, contributing to the support of sustainable economic development in the Sultanate of Oman.
The second session of Tejarah Talks, titled "Cultural Capital: Transforming Heritage into Global Impact," is scheduled to be held on 14 April, followed by the third session on 22 September, titled "Value Chain Interaction: Sustainable Growth and Local Opportunities." The series will conclude with the fourth and final session, titled "Made in Oman: Redefining Competitiveness," on 17 November.
