Muscat: The Sultan Center (TSC) launched American Products Week at its Qurum store, showcasing the extensive range of high-quality US food and beverage brands. Marc J. Sievers, US Ambassador to Oman, inaugurated the event which will continue until tomorrow.
Sievers highlighted the efforts of TSC in promoting US agricultural goods and were delighted to see the wide representation of American retail available in Oman.
Kurt Seifarth, US Regional Agricultural Counsellor, stated, “The Sultanate of Oman is a promising market for American products. A robust economy coupled with a growing diversification in consumer diets has been a positive development for US food products. With popular retail chains like TSC expanding their inventory of US brands, we are excited customers in Oman will have greater access to the best America has to offer."
Reiterating TSC’s commitment to quality, Fawaz Diab, general manager TSC, said, “We have distinguished ourselves as a brand that caters to a cosmopolitan clientele by offering top quality retail from around the world under one roof. American goods constitute a significant portion of this variety available in our stores. TSC imports via air and sea shipments more than 5,000 products made in the United States, from fresh produce, dairy, meats, a wide assortment of processed products to non-food items. TSC will be showcasing American brands across all of our outlets and we encourage our customers to take advantage of this special American Products Week promotion.